Fred DeBaets

"I look to go to Boston and work for Citigroup in Investment Banking. My MBA degree will open more doors and increase salary potential. My coursework will help me be more prepared for this move."

Strategic Marketing Management

Required Courses for a Certificate

BU 5700 Marketing Techniques - 3 credits
BU 5690 Behavioral Perspectives in Marketing - 3 credits

Plus choose two of the following:
BU 5630 PT: E-commerce - 3 credits
BU 5680 Applications in Market Research - 3 credits
BU 5730 Contemporary Issues in Marketing - 3 credits
BU 5810 Seminar in Corporate Public Relations - 3 credits

Total for Certificate Concentration: 12 credits

For an MBA degree, add:

BU 5110: Managing Organizational Behavior - 3 credits
BU 5120: Financial Analysis and Decision Making - 3 credits
BU 5190: Accounting for Managers - 3 credits
BU 5210: Strategies for Cross-Functional Analysis - 3 credits
BU 5220: The Legal Environment of Business - 3 credits
BU 5510: Operations Management - 3 credits
BU 5720: Seminar in Executive Management - 3 credits

Total for MBA: 33 credits

3 Year MBA Degree completion guide

We have formulated a detailed Course Planning Matrix (PDF 30kb) that will assist you in planning a three year study program. Specific courses, semesters and locations are included.